How safe is your campaign’s launch if your “Ace in the Hole” contacts disappear?
Crowdfunding is an extra bigass topic to wrap your extra bigass noodle around. Reading about how to run a campaign alone is full of shoulds, shouldn'ts, must, and maybes, so it's easy to lose sight of what's important.
But, just like recipes for Gnocchi with Pesto, not all ingredients are equally as important. You can skip the pine nuts (not worth the cost IMO), but you sure as hell can’t forget about adding in the gnocchi because, well, that’s the damn point.
Let’s be real. Crowdfunding is a bathtub full of baked beans of failure. More than 63% of campaigns fail, and for each failure, there’s a slew of burned backers on the other side.
This is what most crowdfunding consultants don’t talk about.